Select a roll suited to your dog’s size, life stage, and activity level.
If you’re unsure, our nutrition specialists are here to help tailor a feeding plan for optimal health.
Curious about what’s best? Ask us - we love talking about pets and would be happy to put together a personalised feeding plan for your pet featuring our popular range of frozen raw rolls.
Just like handling any raw meat — whether pet food or meat for human consumption — it’s important to follow common-sense storage and hygiene practices to keep both you and your pet safe.
Store in the freezer until ready to use.
Freezing helps:
preserve freshness and nutrients
maintain product integrity
ensure safe thawing and feeding
Portioning tips
Frozen rolls can be firm to cut. For easier portioning into smaller quantities:
✔ Lightly thaw in the fridge until just soft enough to slice
✔ Portion while still firm
✔ Return unused portions promptly to the freezer
✔ Avoid fully thawing and refreezing.
For best quality and safety, thaw portions of raw food rolls as needed.
To thaw:
Place the portion in a sealed container in the fridge overnight
OR
Submerge a sealed bag in warm water (do not microwave)
✔ Ensure packaging is intact before submerging
✔ Feed all natural juices — they contain valuable nutrients
Fresh is best. Food thawed in the fridge may be used for up to 3 days.
Serve the thawed portion and remove any uneaten food after the meal.
If food is regularly left behind, you may be feeding too much — we’re happy to help adjust portions.
Good hygiene protects your household and your pet.
After handling raw food:
✔ wash hands thoroughly
✔ clean surfaces, utensils, and bowls with anti-bacterial cleaner
✔ keep pets off food preparation surfaces
Healthy hygiene habits support both human and pet wellbeing:
✔ wash hands after handling pets and before eating
✔ wear gloves when disposing of stools or cleaning litter trays
✔ avoid kissing pets
✔ support healthy digestion by feeding a species-appropriate raw diet and avoiding grains and starches
If you notice digestive issues, please chat with us — gut health plays a vital role in overall wellbeing.
By feeding a carefully sourced, species-appropriate raw diet and practising sensible meat hygiene at home, you can confidently support your dog’s health and vitality.
You’re not just feeding raw.
You’re building lifelong good health.
Raw means raw.
Essential nutrition, as nature intended.
If you need guidance on portions, transitioning, or feeding plans, our team is here to provide wildly good empathy, advice, and nutrition.